First of all, we need to understand what is Digital Transformation & why it is required in this rapidly increasing technology world.


Digital Transformation, the word “Digital” refers to the speedy changes in technology. All businesses are identifying the benefits of such transformation and adopting it regardless of their sizes as the world is following the latest technological advents at a rapid pace. It is a universal fact that for the success of any business, it is imperative to become digital.

Most sectors are rapidly moving toward technology & every big or small sector understands the importance of Digital Transformation in order to run/survive in this competitive world. The success of any organization relies heavily on Digital platforms. Digital transformation is the process of using digital technologies to create or modify existing business processes, cultures, and customer experiences to meet changing business and market requirements.


 Role of QA in Digital Transformation 

An organization must leverage digital testing with the daily increasing demand for digital transformation, but just implementation is not sufficient. It is not just enough to introduce and make use of new technologies in order to become superior, it has to be done correctly and timely. In this rapidly changing world, Quality Assurance plays a crucial role in the Digital Transformation journey. It helps to identify the right tools, correct processes for the different projects, standardization & methodologies to ensure that customer experience is key for sustainable growth. Currently, organizations irrespective of their industry domains are expected to stay well-informed about the latest technologies & at the same time ensure a superior customer experience. 

QA’s role in digital transformation means focusing on user experience while ensuring the information security of the application. Meeting customers’ expectations and needs and focusing on customer satisfaction are the key parameters that drive QA transformation. In recent times across different sectors like banking & finance, video calling and teleconference platform, online delivery of food, daily usage things and medicine delivery, etc. Quality Assurance holds its ground firmly as the experts ought to address multiple concerns with time.


So, let’s discuss how QA will help businesses sustain themselves in the digital transformation journey. 

Securing Application: The customers’ sensitive information and data can be misused, due to improper QA plans and prevailing technical glitches in software, which leads to the loss of personal information of users. To avoid these unforeseen scenarios, organizations are investing in digitalization & building QA strategies, which are expected to play a crucial role in ensuring business growth.

Moving towards App Testing: Apart from calling or messaging, we use mobile apps for mapping locations, booking tickets, shopping, paying bills, etc. Increased access and benefits of mobile apps are the reason why digital transformation involves mobile as well. This has increased the responsibilities of testing and QA teams to deliver quality and secure mobile apps. Also, mobile apps are developed much faster compared to web apps.

Focus on Consumer Experience & Brand: Delivering great customer experience is the key to a successful digital transformation endeavor. This is why ensuring customer experience across multiple digital platforms and QA ensures that your apps deliver a seamless experience to users with a range of tests for a specific purpose.

Right Experience & Tools: To gain a competitive advantage in the marketplace, organizations are focusing on delivering an excellent consumer experience. It is of great importance for the new age organizations to repeat specific testing procedures across a host of operating systems and devices. Adopting to the latest range of test automation tools is certainly a necessity for these organization if they cannot bank on digital assurance and quality metrics.

Emphasize the Adoption of New and Disruptive Technologies: A consistent QA transformation approach allows teams to develop quality metrics and assessment models to evaluate the newly adopted technology’s impact and help build smart devices.



Build a Testing Centre of Excellence: QAs now have already started building Testing Centres of Excellence for their enterprises. The only purpose behind doing this is the digital transformation, it improves the quality of the product with faster time and enhances the efficiency of the QA teams. 

Also, QA teams can divide the Test Centre of Excellence among two partitions. The small teams can focus on non-functional testing types and the larger ones can work on the best practices of quality assurance.


Quality of the Big Data Testing: In discussing digital transformation, our goal is to transform business processes in a way to offer customer experience. To implement, big data helps businesses to understand the behavior of the customers, requirements, expectations, etc. The QA teams can use a few commercial tools besides incorporating Hadoop and other Open Source platforms for enabling continuous growth of a client business. In addition, they can also render data security, privacy and integrity by involving the appropriate QA frameworks.  


Blog written by

Abdul Hasan